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Mayo Clinic Centre for Social Media offers a webinar on Thursday March 22nd at 3 pm -  “Your hospital’s best PR move: Live-tweet a surgery".


During this webinar, Aurora Health Care’s social media manager Michail Takach and digital content manager Peter Balistrieri will guide you through a checklist to decide if your facility is ready to perform Twitter surgery.

If it is ready, Michail and Peter will show you the three-step process to make it successful. along with tips you can use immediately at your hospital.

During this webinar, you will learn:


Why do a Twitter surgery?

How to get a Twitter surgery approved by executives

The three phases of a Twitter surgery—it’s not just about the surgery anymore

Why it’s necessary to integrate communications disciplines to make it successful

The role of video in a Twitter surgery

How to be HIPAA-safe during the surgery

How to define Twitter-surgery success for your health system, its executives and your career


To attend this webinar please contact us by This email address is being protected from spambots. You need JavaScript enabled to view it. or ext 45390, or sign-up here.